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Jam City approached AppOnboard to create an App Store Demo for its hit match-3 title, Cookie Jam Blast, which has garnered over 6 million downloads in the past year alone! Jam City was one of the first beta partners for Google Play Instant and was keen on enabling another “Try Now” button on the Google Play Store.
AppOnboard and Google collaborate with top game developers to bring AppOnboard demo technology directly to the Google Play store with Google Play Instant apps. Jam City, Scopely, Huuuge Games and Simple Habit are among the first app developers to launch the “Try Now” button on the Google Play store featuring AppOnboard technology to improve engagement,…
With the playable space heating up, there have been two main approaches when it comes to creating these interactive ad experiences: HTML5 playable ads and native demos. Both have their pros and cons, which are highlighted more in our latest blog post.
Playable ads have quickly become mobile’s fastest growing ad format. In fact, 69% of app developers said they’ve tested playables, compared to 33% this time last year (Source: Mobile Marketer). Earlier this year, Animoca Brands believed interactive ads would be a perfect way to monetize its popular Tower Defense game, Crazy Kings. The mobile game has amassed…
We are excited to announce that AppOnboard has been named a “Best Advertising & UA” finalist at Pocket Gamer’s 2018 Mobile Games Awards, which will be held on the second night of Pocket Gamer Connects London. We send our congratulations to and are honored to be amongst all the other finalists, including some of the biggest names in…
Our Head of Product, Sam Slesinger, discusses recent onboarding trends and recommends some better alternatives in our latest blog post.
