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AppOnboard and Google Bring “Try Now” Demos to Google Play Store

AppOnboard and Google collaborate with top game developers to bring AppOnboard demo technology directly to the Google Play store with Google Play Instant apps. Jam City, Scopely, Huuuge Games and Simple Habit are among the first app developers to launch the “Try Now” button on the Google Play store featuring AppOnboard technology to improve engagement,…

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AppOnboard’s Rewarded Demo Zones Outperform Rewarded Video Zones — Animoca Brands is a First Adopter

Playable ads have quickly become mobile’s fastest growing ad format. In fact, 69% of app developers said they’ve tested playables, compared to 33% this time last year (Source: Mobile Marketer). Earlier this year, Animoca Brands believed interactive ads would be a perfect way to monetize its popular Tower Defense game, Crazy Kings. The mobile game has amassed…

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